This page summarises our privacy policy and how we use the personal information we collect from you when you use School of Everything. For further details on our use of your personal information, you should also read Clause 7 of our Terms & Conditions.

General Data Protection Regulation (GDPR)

Under GDPR, we have a legal duty to protect any personal information we collect from you. We are committed to protecting your personal data and handling it responsibly.

This policy covers the personal data that we collect whenever you interact with us, including when you use our website and when you correspond with us (such as by email or over the phone)

How we collect your personal information

Generally, we collect information from your interactions with us, such as when you visit our website, or when you email or phone us. We also analyse how users interact with your website so that we can offer the best possible experience.

The types of information we collect

We only collect information that is necessary to carry out our business, provide the particular service you’ve requested and to keep you up to date about all the exciting School of Everything news.

The information that we collect from you includes:

  • Membership content that you provide and submit when you register an account with us and create a profile;
  • Your marketing preferences, including any consents you have given us;
  • Your communications with us including enquiries (collected through our contact forms and email) and feedback;
  • Information about your use of our website, collected through cookies and log files - refer below for more information on Cookies and how School of Everything uses them;

What do we do with this information?

Membership Information
Your username and real name will appear on the site if you choose to submit Content. All other membership information, including your email address will be kept private and will never appear on the Web Site (unless you publish it as part of Member Content). You may change your personal information or remove it at any time via your Account on the Web Site. We may only use your personal information in accordance with Clause 7 of our Terms and Conditions.

We will hold your personal information on our systems for as long as you use the Web Site. If you cancel your Web Site membership we will keep your personal information for up to six months unless you write to us and ask us to remove it from our systems straight away.

Unless you ask us not to, We may use your information to write to you or send email to you about School of Everything services that may be of benefit to you. If we do this there will be always be a way for you to tell us not to contact you again.

We value and welcome your feedback via email.

Normally any feedback we gather will be used in an anonymous way. If we intend to contact you about your responses to a particular survey we will say so when we ask you to take part in it.

Members Content
You may post Member Content on the Web Site in accordance with Clause 3 of our Terms and Conditions, and we will only not make use of your Member Content in accordance with Clause 3.3. But please remember that if you choose to include personal information in your Member Content you are placing it in the public domain, and we can not guarantee that other agents using the Internet will not gather and use it. These include legitimate agents such as Google and less desirable agents such as the email harvesters used by spammers.

Why we collect your data and how we use it

At School of Everything we like to get to know our members so we can provide them with the best service possible. This section explains the reasons why we process your personal data and our legal bases for doing so.

If you’ve opted-in to receive information and offers relating to the School of Everything (for example by ticking a box on our website, or by confirming via an opt in email to our mailing list), then we’ll provide this information to you by email, text, or phone

We also rely on your consent to process information about your use of our website, so that we can improve your browsing experience and deliver online advertising that is relevant to you (refer to our cookie policy information below)

Legitimate Interests
We process your personal data when necessary to pursue our legitimate interests in the following:

  • tailoring our websites and communications for you. We collect information about your engagement with us online (such as pages that you have visited on our websites) to build an understanding of your individual preferences;
  • sending you some types of direct marketing, including by email;
  • responding to your comments or complaints;
  • undertaking, or inviting you to take part in, market research and to provide feedback about our website and products;
  • preventing, investigating and/or reporting fraud, terrorism, misrepresentation, security incidents or crime
  • measure and understand how our customers respond to a variety of marketing activity so we can ensure our activity is well targeted, relevant and effective
  • for classifying our audience into groups or segments, using information regarding your personal or professional interests, demographics, experiences with our products and contact preferences. These segments help us to understand our members better
  • to analyse aggregated customer information with other interactions customers have with us in order to continually improve the products and services we offer through our website

We process your personal data when necessary for contractual reasons, such as to administer your membership registration (for example, receiving email notifications when you are contacted via our website) and competition entries and to provide products and services that you have requested.

Who we share your personal data with

We use third party platforms to manage and deliver customer relationship management (CRM); email marketing campaigns; online advertising, customer analytics, events; IT services; etc. In providing the services, your personal information will, where applicable, be used by the service provider on our behalf.

We will check any third party that we use to ensure that they can provide sufficient guarantees regarding the confidentiality and security of your personal information. Our contracts provide assurances regarding the protections that they will give to your personal information and their compliance with our data security standards.

We will also share your personal data with:

  • government authorities or law enforcement officials, to assist with their official requests and comply with our legal obligations
  • our advisers, any prospective purchaser’s advisers, and any new owners of the business (in the event our business is sold or integrated with another business)

Personal data transfers outside of the EEA

The EEA includes all EU countries, as well as Iceland, Liechtenstein and Norway. Some of the third parties that we share personal data with may need to transfer personal data outside of the EEA, for example to the United States of America.

Where your personal data is transferred to a country outside of the EEA and that country is not subject to an EU adequacy decision, we will ensure your data is protected by appropriate safeguards (for example, EU approved standard contractual clauses, a Privacy Shield certification, or a supplier’s Binding Corporate Rules).


Members need to be over 18 years old to create an account with us and to sign up to receive our newsletter. We do not knowingly collect Personal Data from children under the age of eighteen (18). If you are under the age of eighteen (18), please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data to services without their permission. If you have reason to believe that a child under the age of 18 has provided Personal Data to us, please email us at, [email protected]; and we will endeavour to delete that information from our databases.


We use cookies and similar technologies (“Cookies”) on our website ( for identification, analysis and advertising purposes. By using our website you consent to the storing and accessing of Cookies on your device.

This cookie section of our privacy policy should be read in conjunction with the privacy policy in full and our terms and conditions.

Cookies are small text files that are often created when you visit a website. They may contain anonymous unique identifiers, date and time of visits and how you are using the website. When you visit a website, the computer running the website asks your computer or mobile device for permission to store this file on your computer and to access information from it.

For more details on Cookies please visit All about Cookies

Several cookies may be created when you visit School of Everything, by us and by our third parties. Our Cookies are used for the following purposes:

  • Site performance and Registration cookies
    • to count the number of times you return to the site and the pages that you visit. This helps us improve our site and identify redundant material
    • to store your logged in status. Once you have logged in to School of Everything a cookie will help your computer to automatically log in again in the future, until you explicitly log out
    • to store other settings. For example a cookie is needed to let us know you have voted in a poll or taken part in a survey and another is used to store your preference for the page editor you use to when you create content.
  • Anonymous analytics cookies - Every time someone visits School of Everything, software provided by another organisation generates an “anonymous analytics cookie”. These cookies can tell us whether or not you have visited the site before. Your browser will tell us if you have these cookies and, if you don’t, we generate new ones. This allows us to track how many individual users we have, and how often they visit the site. Unless you are signed in to the School of Everything, we cannot use these cookies to identify individuals. We use them to gather statistics, for example, the number of visits to a page. If you are logged in, we will also know the details you gave to us for this, such as your username and email address.
  • Advertising cookies - All the advertisements you see on the School of Everything are provided by other organisations. Some of these organisations use their own anonymous cookies to track how many people have seen a particular ad, or to track how many people have seen it more than once. The companies that generate these cookies have their own privacy policies, and we have no access to read or write these cookies. These organizations may use their cookies to anonymously target advertising to you on other websites, based on your visit to the School of Everything.
  • Other third party cookies - On some pages of our website, other organisations may also set their own anonymous cookies. They do this to track the success of their application, or to customise the application for you. Because of how cookies work, our website cannot access these cookies, nor can the other organisation access the data in cookies we use on our website. For example, when you share a profile using a social-media sharing button (for example, Facebook) on the School of Everything, the social network that has created the button will record that you have done this.

The information stored in our cookies is kept separate from your Member Information and will never be used with it.

Blocking Cookies
You can consent to, or block the use of, specific Cookies by activating the relevant settings in your browser.

Our cookies look like this:
Path: /
Secure server: no
Expires: 21 days from last login.

Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our site.

Site usage information: Log files

Log files record visitors' use of the site. We can collect information about site usage from the data contained in these logs. Log files do not contain any personal information and they are not used to identify any individual person’s use of the site.

We use this information to examine our traffic in aggregate, to investigate abuse of the Web Site and its users, and/or to cooperate with law enforcement. We do not disseminate this information to third parties except in aggregate.

How long we retain personal data

We retain personal data about your membership for as long as your account remains active, and for a limited period of time afterwards (in case you decide to reactivate your account or have queries about it).

We retain personal data relating to your purchases for several years from the date of the relevant transaction. This is to understand your purchasing preferences and to meet our legal and contractual obligations.

When you have asked us to not send you direct marketing or to delete your account, we keep a record of that fact to ensure we respect your request in future.

What happens when I follow a link to another site?

School of Everything contains links to other websites and to other organisations. This privacy policy applies only to our site, so you should always be aware when you are moving to another site and read the privacy statement of any other site(s) which collect personal information about you.

Your rights, accessing your information and contacting School of Everything

Wherever we rely on your consent to process personal data, you always have a right to withdraw that consent.

You also have the right to object to any use of your personal data for direct marketing purposes, as well as to processing that we undertake based on our legitimate interests (including profiling)

In addition you have the right to ask us:

  • for access to information about your personal data or for a copy of your personal data
  • to correct or delete your personal data
  • to restrict (i.e. stop any active) processing of your personal data
  • to provide you with certain personal data in a structured, machine readable format and to transmit that data to another organisation

These rights may not always apply, for example if fulfilling your request would reveal personal data about another person, or if you ask us to delete information which we are required by law to keep or have a compelling legitimate interest in keeping. If this is the case then we’ll let you know when we respond to your request.

If you wish to see our what Member Information we hold about you should look at your membership information under your Account on the Web Site. If have a further enquiry about your personal data, or if you have a query or complaint about this privacy policy or about the site, you can contact us by email at [email protected] or by writing to: Data Protection Officer, The School of Everything, 10 Orange Street Haymarket, London, United Kingdom, WC2H 7DQ

If you write to us, please provide your full name, contact information and a summary of your query.

Changes to this privacy policy

You should check back here for updates, as we will update this policy from time to time.

Don't be shy, say hello. We'd love to hear from you.

[email protected]